Sony. Make. Believe

After viewing this advert on television i decided to analyse it. This advert is very eye catching as it has been produced using special effects. The advert is very colourful and shows a child floating alongside an astronaught, showing a role model, maybe to say ''if you buy these sony gadjets you can be futurist and a good role model''. The advert shows all different gadjets and also sells their products in one advert rather then seperate adverts on each different product. The products come into play by floating around the room with the child also to show futuristic refrences. The target audience is for middle aged men, maybe with children to be the ideal 'cool Dad' with all the gadjets. It also aims the products at children or women buying for their husband or Dad. The song on the advert is very appealing and the advert very much revolves around the song. A line in the song says '' Hello Mystery, Don't bother to explain''. This is saying to the audience that the new sony gadjets are mysterious, making you want to purchase them to reveal the mystery, and also its saying ''don't bother to explain'' meaning the products are easy to use and you should buy one to have less worrys and problems because the gadjets will sort them out for you. I like the choice of song for this advert, not only because i like it personally, but it is very upbeat and electrtonic, much like the products, so it is similar to them. The song is called 'Black and Blue' by Miike Snow.

My Favourite Songs

My two favourite songs ever are by one of my favourite artists, Kid Cudi. Kid Cudi is a Hip-Hop artists who became popular worldwide with his hit 'Day n Nite'. My reasons for liking this artist so much are that he is very individual, producing songs no other Hip-Hop artist would think of producing. These two songs are very emotionally produced and are very enjoyable to listen to. I like these songs because the are slower than usual hip-hop but have alot of meaning and emotion involved to make the listener feel they can relate to Kid Cudi.

Northern/Southern Stereotypes

Northern Stereotypes:

Friendly

They Don't Pretend To Be Something There Not

Big Drinkers

Overweight

Incontrollable

Uneducated

Common

Lower Class

Honest

Foul Mouthed


Southern Stereotypes:

Educated

'Posh' Accent

Business Man

Rude

Snobby

Materialistic

Believe They Are Superior

Civilized


Northern Television:



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Southern Television:

Kid Cudi

My Music

My main interest in music is Hip Hop. i Like some indie or pop songs but very few. The reason i enjoy listening to Hip Hop and Rap is because it is very emotional and there is usually a story or memory behind the song or artist. The artists usually have a story behind there success and i think that some artist inspire people for example when Artist were drug dealers or had to 'hussle' to get money to survive. Many Hip-Hop artist grew up in dangerous places and have either been arrested, shot stabbed or injured in a severe way.
My favourite hip-hop artists are Lil Wayne, Drake, Nipsey Hussle, Chip tha Ripper and Kid Cudi. All of these artist produce Hip-Hop or Rap music. My favorite song at this moment in time is Lil Wayne - Shoot Me Down. I like this song because it has a background music of rock and the chorus is very catchy. Lil Wayne has started to produce Hip-Hop and Rock combined music and i think it is a very good mixture.

Young Money Personalities

The Group of Young Money are very similar in the way they present themselves but all have different persalitys on show. Some of the group, like Lil Wayne and Gudda Gudda, have many tattoos and lots of jewelry represent religious and personal beliefs.


Tattoos:

Young Money members represent tattoos to show pernonal factors such as religion, family, friends, and are also displyed for fashion. Lil Wayne portrays many tattoos covering him from head to toe, showing his memories and beliefs. An example of his tattoos which presents his personality is his religious phrases and symbols. For example he has 'Fear God' tattoo'd on his eyelids, and a religious cross on his forhead, and a prayer down one side of his back. He has many tattoos relating to his names and Knicknames and his groups/Hip Hop partners, like on his stomach he has 'Young Money'. He even has sponsership tattoos such as ESPN and Rolls Royce.

















Jewelry

Jewelry is a very big thing in Hop Hop in that it shows peoples confidance and style. Some artist wear huge medallions and thick chains to be noticed. Young Money represent jewelry to show there wealth or religious views, For example this picture of Lil Wayne wearing several big chains...


Clothing

Clothing is a big part of Young Money's presentation. Apart from all the desogner and expensive clothing, the way it is worn seperates the artists from others. Baggy jeans are usually a normal dress style in Hip Hop but Young Money don't always have the same style. The group wear clothing outside of the normal Hip Hop range and wear recognisably different styles. skinny jeans worn low is a big style icon from Young Money. Also Young Money favour accessories such as hats and glasses. This is a style to be worn fashionably rather than a needed accessory for example Sunglasses will be worn indoors or when it is not sunny.

Young Money Style

Young Money Entertainment members wear very unique clothing. Usually wearing expensive designer brands such as Gucci, Louis Vuitton, Bape and others famous brands such as Nike. The artists wear very low or baggy jeans, with high top trainers. A baggy white t-shirt is very commonly worn by these Black artists because it is known to be ' Gangster ' clothing. Jewellery is a big thing worn by these Hip-Hop artists because of its unique design showin their name, group or logo. Another big thing is tattoos, all of the Young Money rappers have many tattoos of unique resembalism, the tear drop tattoo below the right eye is very common, this tattoo relates to Murder or death of loved ones, different styles of teardrop show different meanings such as avenged murder or suicide of a loved one. Hats and glasses are now more commonly worn by these artist for style.